ENGAGE THE CULTURE.

Before Tik-Tok, there was Vine. Founded in 2012, Vine was a short-form video hosting service where users could share six-second-long looping video clips. Often, people in Vine videos would chant 'Do It For the Vine', ‘I Ain’t Gonna Do it’ before performing silly or...

Last year a good friend of mine and I visited L.A. for a couple of days.  While we were there we did quite a bit of sight-seeing. One of the most famous attractions we saw was the Hollywood Walk of Fame. Spanning nearly 1.5 miles, the Hollywood Walk of...

Last week I was in Chicago meeting up with some good friends and we decided to go on a kayak excursion. I had never been kayaking before and I assumed I could figure it out on the fly. Unfortunately, I struggled to keep pace with the group and ended up cap sizing my...

If you've ever had a credit card for any length of time you've probably received a balance transfer offer.One of the main selling points of a balance transfer is the ability to move current debt to a lower interest rate for a fixed period of time allowing you to...

Originally conceived as the tag line ‘Don’t leave home without them’ which referred to the company’s travelers cheques, the repurposed slogan ‘Don’t leave home without it’ became synonymous with American Express credit cards. This iconic phrase was so...

Recently, Lebron James became the first active NBA player whose net worth exceeds 1 billion dollars. The feat speaks to James' business acumen as well as his longevity as an NBA megastar. James has also expressed an interest in owning an NBA team in the near...

One of the biggest challenges I’ve faced in gardening is figuring out what I planted against what is actually growing. Initially, it was very hard to tell the difference between the actual plants and the weeds as they looked very similar when sprouting....

In 1974 Burger King coined the slogan: 'Have it Your Way.' Burger King sought to capitalize on a pop culture shift that had begun to embrace individuality. Even though Burger King tried different slogans over the years, 'Have it Your Way' remained the most...

When sports teams prepare for an opponent they often study their strengths and weaknesses so that they can perform at the highest level possible when they engage in competition. This study of a team's strengths, weaknesses, and other relevant tendencies is...

One of These Days is a song performed by Santana featuring Ozomatli from Santana’s 2003 album titled Shaman. The song speaks of the coming joy associated with liberation, celebrating the day where those who are poor and marginalized will overturn the very system which...

A few weeks ago I converted my daughter’s car seat from a high back booster to a backless booster. My daughter quickly noticed the backless booster afforded her greater range of motion and she began to move around in ways she hadn’t before. I cautioned her...

The Butterfly effect is a term closely associated with the work of mathematician and meteorologist Edward Norton Lorenz. While observing the outcomes from his weather model, Lorenz noticed substantially different results when initial conditions were not identical each...

In the second part of the Lord of the Rings trilogy, The Two Towers, we are introduced to a mysterious and giant race of trees known as the Ents. By nature they are peaceful and rarely engage in conflict with the outside world. After a surprise encounter with a...

Throughout history there have been a number of professional sports teams who have experienced a prolonged championship drought. Many of those teams were thought to be under some sort of curse that prevented them from winning. In particular the Chicago Cubs were...

My wife and I recently finished watching season 1 of Bel-Air, a modernized update of the 1990's sitcom: The Fresh Prince of Bel-Air. The show follows, the titular character, Will on his journey towards adulthood and the challenges he faces in relocating to a new...

One of the last video games I played regularly was Arkham City. In Arkham City Batman infiltrates a walled off part of Gotham that is effectively acting as a penal colony for criminals and derelict individuals.  As Batman starts to uncover what is at the heart of...

A couple of weeks ago I was giving an online presentation about Bitcoin and other cryptocurrencies. After my presentation a woman said she appreciated the information I shared, but felt like it was a scam because of her previous investment experience with...

Last week my wife and my daughter made rainbow colored cupcakes for St. Patrick’s Day. One night as my daughter was eating one of her cupcakes I poured her a glass of milk to go alongside. Much to her delight she drank the milk and asked me if there was any special...